商谈价格是买卖之间很重要的一环。商品的价值往往同商品的本质关系密切。当要强调出口商品的品质以使交易达到理想的价格时,我们可以说:This one is very good for 10 US dollars.(这东西绝对值10美元。)或These are slightly higher in price, but their superior quality makes them more valuable than
the less expensive ones.(这些货价轻微高了一点,但其优异的品质,使它们比那些便宜的货,更有价值。)
在谈到商品价格便宜时,买方切忌运用cheap这个词,因为在西方人看来,它意味着商品是由廉价劳工(cheap labor)制造出来的廉价商品。应尽量运用reasonable这个形容词。如:The price is quite reasonable.(这价格相当合理。)
讨价还价的结果是双方做出的让步。在最后让步时可说:The best compromise we can make is …(我们能做出的最大让步是…)或者This is the lowest possible price.(这已是最低价格。),然后坚韧不拔,否则,如果让步太过分,就可能造成卖方的损失。
1.Let’s get down to business, shall we?
让我们开始谈生意好吗?
2.I’d like to tell you what I think about that.
我想告诉你我的一些想法。
3.Are those pricesFOBorCIF ?
这些价格是船上交货价还是运费及保险费在内价?
4.Are these prices wholesale or retail?
这些价格是批发价还是零售价?
5.That’s too high.
价钱太高了。
6.Oh, no, this is the lowest price.
噢,不,这是最低价。
7.Let us have your rock-bottom price.
我们给你低价。
8.What’s the price range?
价格范围是多少?
9.They start at one hundred and fifty yuan and go up to two hundred yuan.
它们以50元起价,至多到200元。
10.The price is quite reasonable.